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October 29, 2022


PAK supermarkets are The all‑in‑one system to help your business thrive. From its humble beginnings, Pak Supermarket has grown to one of the largest and most well-known ethnic supermarket brands in the United Kingdom. With the mission of serving the local community in mind, the first Pak Supermarket store opened its doors in 1979 in the deprived area of Lozells, Birmingham and the store soon bought a ray of hope and excitement into the region.

Pak Supermarkets built an eCommerce POS integration by EdhiryaIT which have open API architecture, a digital solution to build a streamlined connection between your eCommerce platform and POS system. In that way, detailed data can be pulled in real-time directly between 2 systems and process transactions and orders across online and offline channels.  High street grocery shops

Why POS integration?

According to a Harvard Business Review study, customers who conduct prior online research via the brand’s websites will spend 13% more in physical stores. Customers who interact through multiple channels tend to spend more in retail stores.

Hence to meet customers’ growing expectations, it is critical to provide them with a seamless buying journey from offline to online.

Key features you should consider when looking for in an integrated POS eCommerce system – aka choosing Edhirya

  • Inventory management integration
  • Payment integration for online and mobile payments like contactless card processing method and Apple Pay
  • Customer management
  • Returns and exchanges
  • Promotion and discount
  • Loyalty programs (reward points, store credit, and gift card)
  • Email marketing integration
  • Omnichannel fulfilment
  • eCommerce sales reporting
  • Advance promotion management
  • Adv brand management
  • Fully customisable
  • Adv selling price